Wednesday, January 30, 2008

SuperBowl Time

The headline grabbing number for a SuperBowl ticket this year is $77,000. This is from some tickets on eBay. Second places, very distant second place, id $19,000. The luxury suite is going for almost a quarter of a million.

Don’t expect anyone to spring for these. There is always going to be someone posting at some astronomical level, just in case someone with more money than brains comes along.
Back down in reality, the average ticket price on the aftermarket is still a very impressive $4,000. A very good number considering the face value is between $700 and $900. The fact that we have two marquee teams from large cities does not hurt.

The NFL distributed roughly 70,000 tickets to Sunday's game according to the following:
• 17.5 percent to the Patriots
• 17.5 percent to the Giants
• 5 percent to the host team (Arizona Cardinals)
• 34.8 percent to the other 29 teams
• 25.2 to media, NFL sponsors, and fans (via lottery.)

It is interesting to compare ticket prices to the 1986 SuperBowl where the face value was $75 and the aftermarket averaged $500.

For us, the SuperBowl is more of a side show. Getting a ticket so one can actually get in on the action is next to impossible. It is better for us to focus on more accessible events.

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